Unleash the power of trust in your insurance business

As the world’s most powerful review platform, Trustpilot helps insurance companies grow and show brand trust that powers their business forward.

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Key industries

industries insurance travel-insuranceTravel insurance

"The credibility of customer reviews was the biggest reason for using Trustpilot.” - Letitia Smith, Marketing Manager at All Clear Travel Insurance. Read more

We work with:
All Clear Travel Insurance
Allianz Travel Insurance
World First Travel Insurance
Free Spirit Travel Insurance
Mexipass International Insurance Servcies
Aardvark Compare

industries insurance pet-insurancePet Insurance

Get more reviews from your customers, and use them to power your digital marketing and grow your Pet Insurance brand.

We work with:
ASPCA Pet Health Insurance
Animal Friends Insurance
Pets Best
Healthy Paws Pet Insurance
AKC Pet insurance

industries insurance home-insuranceHome Insurance

“Trustpilot reviews help us differentiate our service and help us create trust.” - Ian Kennedy, Head of Marketing, Blue Insurance. Read More

We work with:
Policy Expert
Home Protect
Select Quote Auto and Home
California Casualty Auto and Home Insurance

industries insurance life-insuranceLife Insurance

Make your Life Insurance stand out from the crowd with genuine Trustpilot customer reviews giving credibility to your service.

We work with: Quotacy
Protect Line - Life Insurance
Sagicor Life Insurance Company
Beagle Street
eFinancial Life Insurance

industries insurance auto-insuranceAuto Insurance

“Our TrustScore has assisted us in building trust and confidence with both new and existing customers.“ - Ian Kennedy, Head of Marketing, Blue Insurance. Read More

We work with:
Serenity Insurance
Dairyland Insurance
Autonet Insurance
MAPFRE Insurance
Brightside Insurance

industries insurance health-insuranceHealth Insurance

“With the help of Trustpilot, we improve our customer retention rate each year.” - Ian Kennedy, Head of Marketing, Blue Insurance. Read More

We work with:
Health IQ
Select Quote Senior
Saga PLC
Health Deal
Dental Insurance.com

Top features

used by insurance companies

Review Invitations

Get more reviews in minutes. Trustpilot review invitation emails make it easy for your customers to leave you a review, so you get valuable feedback from customers who otherwise wouldn't think of leaving a review.

TrustBox Widgets

Let your customers speak on your behalf. Drive more sales and higher order values with Trustpilot service and product reviews on your site, advertising, in stores, and everywhere else your customers are looking.

Facebook Integration

Turn Facebooks likes into Facebook love. Automatically share up tp 50 of your latest reviews with a Trustpilot tab on your company's Facebook page.

Google Seller Ratings

Improve your adword performance. Increase click-through rates up to 10% on Adwords with Googgle Seller Ratings. Increasing CTR can improve your quality score and decrease cost-per-click.

Company Profile Page

When people search for reviews of your brand, what do they find? Trustpilot profile pages tend to appear as a top search result, often with Rich Snippet stars, and are backed by the credibility of a review platform built for people and businesses.

Flexible APIs

Gain granular control of the entire review process. Trustpilot APIs allow you to collect reviews and share reviews, engage with customers, and analyze the results with the tools and systems you already use.

"The platform has helped to give us an edge over competitors for many years, and our stellar customer review performance has assisted us with winning new business year on year."

Ian Kennedy, Head of Marketing at Blue Insurance

Award winning account management

Trustpilot’s Customer Success team will help you use our flexible tools and API’s to set up a review solution for your business.


Product of the Year

Product of the Year, Enterprise Technology.
2018 Big Awards for Business


Customer Success Hero

Customer Success Hero Award 2017.
Totango Customer Success Summit

Se vad våra kunder säger om Trustpilot

Trustpilot är världens mäktigaste omdömesplattform. Vi strävar ständigt efter förbättring, och varje uppriktigt omdöme hjälper oss att skapa bättre upplevelser för både konsumenter och företag.

Learn how Trustpilot can help you build your brand