![seo and visibility + reviews seo and visibility + reviews](https://images.ctfassets.net/b7g9mrbfayuu/5DHOb7p0kYubf50aFoec3E/f581870e057f5ca954a0f850f71d80eb/Screenshot_2022-11-17_at_11.53.36.png?q=80&w=3840&fm=webp)
The objective of SEO (search engine optimization) is clear: to make sure that search engines can crawl and index your website’s content, so that your website can rank for the most relevant keywords — and ultimately be discovered by people searching for what you have to offer.